Sandwich bread and English muffin segments stabilize while bagels continue generating strong sales gains.
Different eating occasions, better-for-you ingredients, greater variety of flavors among appeals.
The nutrition/snack bars category rose in sales as consumers start to return to “on-the-go” lifestyles.
Consumers look for healthy and portable bakery snacks, but occasionally want to indulge, too.
Category shows continued growth, offering comfort and convenience to consumers.
Dinner rolls and croissants offer bright spots of category growth.
State of the Industry retail sales data provided by: