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Not all potato chips are created equal. And competition among up-and-coming chip brands is fierce in this highly mature retail snack segment valued at $8.9 billion, per IRI, Chicago. In chips, a select few companies and longstanding legacy brands dominate annual sales and market share.
Brand also debuts Kettle Cooked Fritos Chili Cheese chips.
August 9, 2022
Lay's rereleases its Flavor Swap lineup, including Doritos, Funyuns, and Cheetos mashups, along with brand-new Lay's Kettle Cooked Fritos Chili Cheese.
The chips are available in three flavors: Chili Lime, Cinnamon Churro, and Turmeric Ranch.
July 28, 2022
Mindright’s Popped Chips include the brand’s signature brain boosting superfood concoction featuring Ginseng, Lion’s Mane, and L-Theanine, in addition to vitamins B6, B12, and a variety of antioxidants.